HTSS90 - The day old school sales tactics expired - Scott Sylvan Bell

The day where old school sales tactics expired

The global pandemic from March of 2020 has to potential to change the way that sales are made. Part of these predictions come from the problems created by the virus and part of them come from a cultural shift from the interactions and changes people have made.  

In the pandemic from March of 2020 people had to choose between cans of food, cases of water and toilet paper.  This item has a chance of shifting the views of what is needed in life and what is not. Someone who would have made a instant purchase may look at a good or items and think they may not need it anymore.

There will always be a group of instant buyers but there will be a section carved out that think “I had to almost fight people for toilet paper, do I really have to buy this product?”

People don’t want to be touched since the spread of the illness is and was unknown at the time. Social distancing became the conversation. In the future it will be the butt of jokes. This type of interaction with other has the ability to work towards the world of sales as well.

Old school sales just hit retirement or expired

If you are 100% pushy in sales your buyer will freak out. There will be mental scars left for a while about how interactions with others will need to be. Patience will beat out pressure moving forward in most sales situations.

Most salespeople rely on pressure to close sales have lost their go to move. This means they will have to discount or price match to get deals where they could have normally closed.  

Most salespeople rely upon quick discounts or price matching with zero effort and this type of salesperson will have use deeper discounts to close deals.

How to get better at what you do

You will need to learn how to leverage technology. This means you can show your expertise from a distance. You will need to reach out to people from chat, email video message and video conferences. This has the potential to be the preferred way for a short term or long term.  You can start changing right now while its more comfortable. At some point you will be forced to use technology to sell, its not going away.  

You are going to have to be more patient and you may have to jump through a few more hoops to close a deal.  

In your daily life look to see where people are impatient. Look at how interactions go sideways when there is impatience.

If you get a chance watch other salespeople and see what they are doing in their sales presentations.  Look to see where salespeople lose people or even lose deals. These places can be an indication for you of where to get better.

Scott Sylvan Bell

@Scottsbell

#sales #podcast #Howtosellshow #Sacramento #Precdiction

This episode was recorded in Sacramento California