HTSS79 - Why teaching sales lessons will help you close sales - Scott Sylvan Bell

Why teaching sales makes you better and helps with slumps

If you are looking for an edge as a salesperson you can get one by creating lesson plans. This means you take content from your sales process and work out a lesson around it. Sometimes people will say Those who cant, teach as a dig at a sales trainer.

If you can write a lesson plan around part of your presentation or all of your presentation is it s different way to learn your material. You have to stop looking for excuses when it comes to you getting better at your sales process. In the world of sales if you look for excuses you will find them every time.

Some sales struggles come from misunderstandings of not knowing your content. It is impossible to learn your craft without taking action. One of the benefits of a lesson plan is that when building a lesson you have to think through your process. You have to think though how you will explain and share knowledge.  

Losing deals in presentations is costly and one of the ways you can beat out the problems is to show someone else what you are doing. If you have closers in the room they may catch where you are struggling and have a problem.  

You have to master your content how you would say it. Sales is about being creative and finding ways to close the deal.

Ideas of what to look for in building a sales lesson plan:

When you watch Managers or trainers where do they get the lesson wrong or right and what would you say better.

Where is it that you get lost in their teaching so that you can expand on an idea. What do they do that you like so that you can replicate the information?

There is much for you to learn in just building the lesson plan out.

The lesson plan for a sales class

The best way to learn this process is to create a 15 minute lesson plan. You don’t have to go crazy or over the top.  Go to a search engine on the internet and look up create a lesson plan. Take content from the top 3 sites and move on.

Break the lesson up into 5 – 7 parts and make it chapters and name them. When you are struggling in a section you can show a pro where you are having problems. The diagnosis is easier when you have someone see what your beliefs are about a topic or an idea.  

When you do get stuck ask a pro how they would do it. It is ok to ask for help and to get input.

You can build out your content from:

• Frequently asked questions
• Should ask questions
• Common complaints and or issues about the sales process

When you present this lesson you will want to put pressure on yourself. The more people and the more cameras will show your dominant traits.

You may have to video the lesson plan so you can have it transcribed. If you have nobody there to help shoot the video on your own and then look at what you have created. It may be painful to watch but it will be worth it.  

Once you have completed making a lesson plan

When this assignment is complete you will want to make a list of 5 things you have learned. This is general information about the process and about the sales presentation. You will also want to note the 3 things you feel like you got better at. You can ask some people in the room for their feedback. Some feedback is going to hurt but this can show you where you are struggling in your process and or presentation. You ask ed for the help and you cant get mad when it is given.

Keep this lesson plan and add to it over time, you may find you like this process.

Scott Sylvan Bell

@scottsbell

#Sales #closer #success #howtosellshow #podcast #Sacramento

This episode was recorded in Sacramento California