HTSS34 - What recording over 2500 YouTube videos taught me - Scott Sylvan Bell

Why I recorded 2500 sales training videos for YouTube

When I was a kid I grew up with a speech problem. I had articulation disorder, this made it tough for me to communicate with people. I was constantly told to shut up and I wasn’t important.  I knew that I want to do something important with my life.

Being able to talk to people became an important part of what I do.

Not being scared to talk in front of people become a quest for me.

 

Sales training didn’t really exist in the early 2000’s

When I started in sales there were not multiple web pages with training, there was no YouTube of podcasts, video conferencing did not exist.

I wanted to put resources online for people to find that would help them close deals.

The house break in that started it all

In June 2014 my house was broken into and I was devastated. My friend Deb Cole (@coachdeb) challenged me to upload YouTube videos 100 days in a row. I was able to make a list of 100 videos and I kept going. 100 YouTube Videos turned into 200 videos. I was able to add videos daily for over 5.5 years.

This was the time where the Ice Bucket Challenge really took off. 

I knew that I would need to be able to be good on screen for the long term. 

Tips for you and creating videos

If you want to shoot videos there are a few things that will help you out. When you speak in bullet points this can help people engaged.

You will have to create content to get used to it. It took 500 videos for me to get comfortable in front of the camera. It took me 1000 videos to get smooth and not be bothered by the video camera.

You have to get past the sound of your voice and what you look like on the screen.  

Low cost of barrier to entry to be a creator

Moving forward there is not much of a cost for you to be a creator. You can start a podcast with a Audio Technica ATR 2100 for less then $70. If you add an audio box you can spend $65 on a budget box.

You can use most cell phones for video and find free editing software on the web.

If you are doing video editing and your computer is not fast enough there are services where you can upload content to the web and allow for the off site computers to do the heavy lifting.

There are places that will host your podcast for a few bucks a month. 

Your greatest advantage for online content

Most people in your industry will not take the time to work on their own content. You have so many advantages when you put content online. You can be seen as the expert and have the ability to build rapport faster.

 

You can find my YouTube Channel here:

 

Scott Sylvan Bell

@scottsbell

#sales #Closer #success #podcast #howtosellshow

This episode was created and recorded in Sacramento California