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The How to Sell Show with Scott Sylvan Bell
The How to Sell Show is a sales and business strategy podcast hosted by Scott Sylvan Bell, a business growth and exit strategy expert who helps companies increase revenue, build enterprise value, and become more attractive to buyers and investors.
This podcast focuses on how sales systems, communication, and negotiation drive predictable revenue and long-term business value. Each episode explores how selling, customer acquisition, and conversion are not just about closing deals, but about building a scalable, transferable company that can grow and eventually exit at a higher valuation.
Scott Sylvan Bell brings together real-world sales experience, consulting insight, and strategic thinking to show how sales performance impacts business growth, financial stability, and exit readiness. The How to Sell Show connects frontline selling skills to the bigger picture of building a valuable business.
Learn more about Scott Sylvan Bell:
https://scottsylvanbell.com/about
Business Growth Strategy:
https://scottsylvanbell.com/business-growth
Exit Strategy and Enterprise Value:
https://scottsylvanbell.com/exit-strategy
Episodes
Friday Jul 09, 2021
Friday Jul 09, 2021
To make a sales script work for you, there is some effort you will need to take.
The first part of it is that you need to have the correct mindset. Many people think that making a sales script work for them is as easy as having to memorize what callers say and respond accordingly. That is not entirely false but in fact, there's a lot more to it than just doing this alone.
Best thing about using a well written sales script is that it takes away from your brain all the responsibility on knowing how best to respond when prompted with different questions or objections by customers over the phone. It also makes sure that you don't pitch anything out of context without even realizing it which improves your chances of closing deals.
Practicing pitches before sales calls can actually help your conversions. You can use things like voice recorders, apps, 3x5 index cards, video game headsets or even face-to-face role play to get better at sales scripting.
Closing sales through pitch and tone shows the importance that other salespeople do not take into account.
People can persuade and use the ability to have their pitch and tone vocally almost instantly.
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